At Specialist Machinery Sales (SMS), we don’t just supply machines — we enable the future of steel processing and fabrication across Australia and New Zealand.
Workshops today face critical pressures, including rising labour costs, a shortage of skilled welders, and relentless global competition that demands faster, safer, and higher-quality output. SMS bridges this gap with world-leading automation solutions that transform productivity and profitability.
The Complete Value Chain – Under One Roof
- Cutting & Drilling – From Soitaab OmniaTech multi-process systems (cutting, drilling, tapping, milling, and marking) to Superior PlateX 12000 high-power fibre lasers and advanced waterjet systems for ultra-precise cutting.
- Deburring & Edge Processing – Automated systems for laser-cut & punched parts, plasma/flame-cut parts, and part flipping & handling (Teqram EasyFlipper), removing burrs and sharp edges while slashing manual labour.
- Rolling & Forming – High-capacity plate and section rolling solutions for shipbuilding, energy, and heavy fabrication.
- Robotic Welding – Advanced CLOOS automated welding systems and large-format plate welding platforms, delivering speed, accuracy, and safety.
- Blasting & Painting – Proven EdgeBlast shot blasting systems and industrial painting lines, ensuring surface quality, corrosion protection, and compliance.
- Handling & Storage – Smart solutions including the Upmoviom sheet metal storage system and Stierli-Bieger beam rotators to optimise factory space and reduce downtime.
With decades of industry expertise and partnerships with leading global technology builders, SMS helps workshops move beyond incremental gains to true productivity, profitability, and long-term competitiveness. SMS is the trusted partner for workshops ready to embrace smarter, safer, and more profitable steel processing.

Featured: EasyFlipper
Automate heavy part rotation — safer, faster, no manual flipping. Reduce injuries and speed up part handling.

Featured: Handling & Storage
Smart sheet metal storage and beam handling systems to optimise floor space, retrieval times and safety.
Looking to cut handling time and free up valuable workshop space? →
OMNIAtech
One machine, endless possibilities — cut, drill, tap, mill, and mark in a single setup. OMNIAtech boosts throughput and accuracy while reducing handling.
Waterjet Cutting
Ultra-precise, cold cutting with no heat distortion — perfect for composites, stainless, and delicate materials.
Deburring
Say goodbye to burrs, sharp edges, and costly manual grinding. Automated deburring guarantees consistent edge quality, improving weld prep and safety while reducing rework.
Levelling
Eliminate heavy slag, tough edges, and slow manual finishing. Automated deburring delivers clean, weld-ready parts faster, boosting productivity and reducing labour costs.
Large Format Plate Welding
Engineered for heavy plate fabrication, automated welding systems deliver consistent quality across oversized components.
Robotic Welding
Robots, equipment, and software delivering consistent weld quality and maximum uptime.
Plate & Section Rolling
Turn heavy plates and sections into precise curves with strength, speed, and repeatable accuracy.
PlateX 12000 Fibre Laser
12kW fibre laser power meets German precision. PlateX 12000 delivers high-speed, high-accuracy cutting for the toughest steel applications.
EdgeBlast Surface Prep
Clean, consistent surface prep — EdgeBlast delivers uniform blasting results for profiles, beams, and plates.
SLF Painting Systems
High-performance coating booths engineered for precision, compliance, and lasting protection.
Superior Painting Systems
Efficient, turnkey paint lines designed for durability, reduced maintenance, and workshop productivity.
Beam Rotators
Rotate and position beams safely and efficiently — reducing crane use and speeding up fabrication.














